To determine the strategic communication principles and policies of the university, and to manage the implementation processes of action programs aligned with them.
To carry out activities that will strengthen the university's image, reputation, and brand value.
To regulate and coordinate the university's internal and external communications.
To plan and execute the necessary strategies and related initiatives for the national and international promotion of the university.
To conduct activities required to enhance the visibility of the university's scientific potential and maximize its contribution to society.